The World of SEO Continues to Change
Google Really Might Be Evil … People Can Invent Worse This might not be of much interest to many of the readers to this site but I thought I’d pen something that’s dear to my heart – if you don’t know what SEO is, move along … move along. A few days ago, Google rolled out another of it’s world impacting algorithms. They’ve been steadily fine tuning their search and ranking code in an endevour to what they say makes for a fairer playing field for the production of high quality content as opposed to scoring backlinks from other sites. These backlinks have always been reputed to be of equal importance and I dare say, Google promoted this fact until recently. In the past, this has meant people also invented ways to scam the Google system by paying for high quality backlinks or devising other methods to obtain them … read ‘Link Farms’ and ‘Link Directories’. Google has now changed that. Their algorithm now d...